In these pages you'll find insights into a range of health-related subjects that resonate within the walls of marketing, media, technology, and culture.
Introducing Omelet’s Truth Booth, a video series featuring real people and their unvarnished opinions on health.
Today's man isn't what he used to be—he’s a far cry from the beer-chugging, pizza-eating, baby-fearing stereotype. The Man of 2014 (and beyond) is free to craft his own identity, based on a bevy of interests and experiences. This quarter, we set out to track the social trends and cultural twists that have contributed to this shift; this issue’s pages are packed with the insights you need to change the current state of male marketing (manvertising, anyone?).
They say a good man is hard to find, but we found five. And hosted a chat about modern masculinity over omelets and beermosas. For more insights, check out our latest Wake Up intelligence report at bit.ly/wakeupthemenissue.
They say a good man is hard to find, but we found five. And hosted a chat about modern masculinity over omelets and beermosas. For more insights, check out our latest Wake Up intel report at bit.ly/wakeupthemenissue.
Think you know dudes? Think again. Introducing Omelet’s Truth Booth, a video series featuring real people and their unvarnished opinions. Check out the full series at youtube.com/omeletla, and stay tuned for the launch of Wake Up Quarterly: The Men Issue.
Tracking the elusive Millennial. For years now, it's been the subject of much scrutiny and debate among marketers. In these pages you'll find observations, insights, and opportunities on the Millennial audience, from the minds of Omelet's Millennials themselves.
Our worlds are colliding at an alarming rate. Work and pleasure. Public and private. Real and imagined. As we track and analyze trends that cross the boundaries of marketing, media, entertainment, and technology, the points where these worlds converge are a valuable source of consumer insights and audience intelligence. In these pages, you'll find examples of mash-ups that are driving cultural and behavioral change, and implications for marketers.
While the rest of the world is fixated on Millennials, we've turned our focus to the next wave of consumers who have the rapidly expanding intelligence and influence to change the way we do everything. In these pages, we'll zero in on Generation Z - a group of curious culture curators, adolescent activists and relentless explorers who are poised to be a moving target for years to come.
This issue focuses on Latinos, a culture growing and changing at a breakneck pace. In the interest of surfacing real tension points and actionable insights, we've peeled back the layers of conflict and cohesion; identity and influence, assimilation and acculturation. And as we did with our Millennial issue, we turned to Omelet's own Latinos for their perspective and input along the way.